PROJECT

Mind Charge

Student project at
Academy of Art University

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DISCIPLINE

Visual System

OBJECTIVE

Educating people about the benefits of meditation for work, study, life, and health.

 

SOLUTION

First, I wanted to make my brand name meaningful, positive, and visual, so I chose the Mind Charge as my branding name. Then, I did a lot of logotypes in different ways, like using iconic, wordmark, and combination marks. Finally, I chose combination marks and used a battery as my logotype element.

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